It has an e-commerce platform focusing on selling Japanese cosmetics products. Hibetterme is one of the largest WeChat account focusing on educational content related to cosmetics and lifestyle products. Campaigns case study Hibetterme – 48% sales conversion rate According to a reliable source, WeChat will later launch an official Live Streaming plugin. The Tencent live streaming is integrated with WeChat store platforms such as WeStock 波罗蜜 and See小店铺. The official API has not been released yet. The Tencent Livestream Mini Program will send a service notification to the users who signed up. Users can signup to receive notifications about the live streaming campaign. The link is usually shared several hours before the start of the live-streaming. ![]() The Official Account can send out a live streaming invitation via either a Mini Program link within a WeChat article or a poster with Mini Program QR code. Generate a sharing poster or a sharing rate 4. Choose a cover picture and add a description 3. Pick a live-streaming type, either video or audio 2. Once approved, you can create a live stream event using the Tencent Live Stream App. It will take around 3 days for the WeChat team to check and approve your application. You will need to provide a screenshot of your Official Account backend with the number of followers. Step 3: Follow the Official Account “腾讯直播测试” and click on “申请内测” on the menu to apply.Step 2: Register as a user on 腾讯直播 APP, note you need to submit a photo of a Chinese ID in order to become a live streaming host.Step 1: Download the 腾讯直播APP following the instruction in the link below on your phone (only available on iOS devices for now):. ![]() Tencent Live Streaming team is still testing this new feature, and only a few selected KOL (key opinion leaders) were invited to use it. However, you can apply to use Official Account Live Streaming via the following steps. How does it work and is it the next big thing to sell your products? How does WeChat Official Account live streaming work? How to create an Official Account Live Stream? ![]() WeChat launched a live streaming feature for Official Accounts.
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